Cowbella Farms

CowBella Farms

A new visual design system including web, mobile, and poster for Cowbella Farms. Allowing customers to feel personally connected to CowBella and assured that they are delivered their choice of all-natural, gourmet foods.

Course

Visual Interaction Design | Spring 2023 IXDSN-2300-1

Skills

Design Research Prototyping Style Guide Design Usability Testing User Flow Diagramming User Interface (UI) Design

Tools

Figma Photoshop Procreate

Timeline

March 2022- April 2022

Introducing Cowbella Farms

Welcome to Cowbella Farms, where we embody the big idea of "Nurture Nourishing Connections" through our gourmet, all-natural dairy offerings. We craft tailor-made experiences that elevate everyday moments. Our commitment to gourmet quality and all-natural ingredients ensures the purest flavors. At Cowbella Farms, we're not just about dairy products; we're about creating memorable connections and enriching experiences.

“How might we design a new visual design system for A community supported agriculture (CSA) and farm collective specializing in premium, dairy foods—cheese, yogurt, milk, and ice cream—delivered to your home ?”

The website prominently feature Cowbella Farm's logo and branding elements. The website showcase upcoming deliveries, special offers, and farm-related news. The bright and vivid color scheme incorporate natural, earthy tones, reflecting the farm's commitment to sustainable agriculture and wholesome dairy products.

Cowbella Farm's commitment to sustainable and ethical farming practices are highlighted with educational content. This includes blog posts, videos, or infographics explaining the farm's process, the importance of supporting local agriculture, and the benefits of premium dairy products.

Home Page

Our app is designed to provide users with an inviting and informative experience, making it easy to explore our farm-fresh dairy products and stay connected with the Cowbella Farms community.

Product Page

App Design

The homepage showcases special events and we encourage you to discover our seasonal dairy offerings front and center.

Whether it's stories about our sustainable farming practices, workshops from our dedicated farmers, or a tour of Cowbella Farms, we're committed to keeping you informed and inspired.

Personalization is at the heart of Cowbella Farms, which is why we offer you the chance to "Create Your Own Box."

Poster Design

The farm's green pastures, happy cows, and a diverse group of people gathered around.

The headline, in large, eye-catching font, reads, "Join Us Today!" in a inviting color that complements the farm's branding.

Design Process

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FoodieLand

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